Press Releases

January 22, 2008

iovation Provides Safer Online Environment for iDating Community

Fraud Management Solution Helps Mobeze Save 40 Percent in Operating Costs

Portland, Ore. – January 22, 2008 – iovation, the device reputation authority for the Internet, today announced Mobeze, Inc., developer of one of the top five largest social dating communities on the Internet, has implemented iovation ReputationManager(TM)service to help reduce fraud and abuse for the company's San Diego-based online dating Web site. Along with improving its ability to identify and stop known online offenders in real-time, Mobeze has experienced a dramatic reduction to its overall operating expenses since implementing iovation's fraud management solution.

"As the creator of one of the largest dating communities on the Internet, our number one priority has always been protecting the security and safety of our trusted members," said Michael Ramsbacker, corporate operations manager of Mobeze. "In our line of business, it is imperative that we leverage the most advanced security solution available. In a short period of time, iovation's robust reputation network has allowed us to proactively identify devices associated with fraudulent and abusive behavior, and in doing so, we've seen a 40 percent savings in our overall operating costs."

Using patented device-based technology, iovation's ReputationManager™ service allows Mobeze to screen Internet-based devices at any point of customer interaction - from registration to sign-on - while protecting the identity and privacy of their customers. By quickly and accurately analyzing a device's history of fraud and abuse and interactions between users, Mobeze has dramatically reduced the costly and time-consuming process of manually reviewing suspicious accounts and improved its operational efficiencies.

In addition, Mobeze leverages iovation's Device Reputation Authority™ (DRA), which maintains the reputation of tens of millions of user devices, their multiple accounts and transactions, and other hard-to-spot relationships between suspicious devices across the Internet. By tapping into the DRA, online businesses are better equipped to prevent online fraud and abuse, improve operational efficiencies, and increase revenue through more precise risk management.

"We are thrilled to be working with Mobeze to establish trust within their online dating site," said Greg Pierson, CEO of iovation. "Our service is dramatically reducing fraudulent and abusive activity within their community to ensure the integrity and safety of their customers and provide a better user experience."